Bosch VFX SmartGrow

Overview

For Bosch’s SmartGrow indoor gardening system, we created a short and playful VFX piece that brings plant care into the spotlight—literally. The concept: what if fresh herbs didn’t grow slowly, but arrived fully grown through a sci-fi-style teleportation?

Challenges & Approach

The idea was to create a scroll-stopping moment in just a few seconds. We developed a clean tabletop setup, then used VFX to animate a plant “beaming in” via a glowing portal. The spot relies entirely on visuals—no voiceover, no text—making it ideal for social formats where instant attention is key.

The Result

The final reel is fast, funny, and perfectly suited for Instagram. It adds personality to the SmartGrow product line while staying visually on-brand. A fresh take on plant care—rooted in creativity and delivered with a wink.